
*
GCD: Christine Gratton
CD: Sarah Fisher
ACD: Summer Schneider
ACD: Kyle Kimball
Sr.AD: Pere Suana
Sr.AD Paula Coral
Sr.CW: Brandon Poole
SPCSHP
Starbucks
*
ECD: Steve Street
CD: Liz Agans
Sr.AD: Pere Suana
Sr.CW: Brandon Pol
Sr.CW: Ben Kraft
Design Director: Warren Teo
Directors: Tomas Whitmore
& Hannan Hussain
SPCSHP
Fast Twitch / Gatorade
THERE IS
GOOD TO
GO AROUND
–
THERE
IS GOOD
TO GO AROUND
–
Starbucks is more than coffee. Their first priority is, and always will be, to foster human connection — something their store employees do every single day.
So we had coffee take a backseat this time and focused on those who matter - the employees who make Starbucks special. Real stories, real interviews, showcasing the unique human experience that defines the brand.
Speed and performance are key elements of any sports routine. That's why Fast Twitch, an energy drink from Gatorade, launched a campaign of 5 films (:15 x2 / :6 x3) along with social content featuring different athletes doing their favorite sport while performing at their maximum potential thanks to Fast Twitch.
To highlight the benefits of the energy drink, we created a unique dynamic design device using our branded Fast Twitch green color to become a memorable visual identity symbol of our energy drink moving forward.
We have also extended the campaign to feature real stories from the Hispanic Starbucks baristas community.
—
SOCIAL
CONTENT
—
SOCIAL
CONTENT
–
We extended the campaing and brought some of the barista human moments to the social platforms. This section is WIP as we continue adding more assets to the campaing.
ART DIRECTOR